Industry Buying is an online marketplace for industrial supplies. Users can browse through various categories of products or can search based on the title, brand etc. Claims to host over 500 brands, 1000 suppliers and 1.5 lakh products online as of Feb 2015. Serves customers through online, offline & phone channels. The company’s omni-channel presence includes online e-commerce and offline corporate customers like Grainger, Motherson Sumi, Havells, RPG, Honeywell, Siemens, Tata Power, Escorts among others. Series B investors also include Muruguppa and TVS groups. Raised venture debt capital of $1.76M from Trifecta Capital in Jan'16. Launched a new platform "SellerHub" for sellers to ease the onboarding process and to offer a compact overview of listings, order activities, payment insights, etc.