SEO Executive

We are seeking an experienced SEO Specialist to develop, implement, and manage our search engine optimization strategies. The ideal candidate will have a strong understanding of SEO best practices, analytics tools, and content optimization techniques. You will work closely with our marketing and content teams to improve our website's visibility, rankings, and overall performance on search engines like Google, Bing, and others.

Key Responsibilities:

SEO Strategy Development:

Develop and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings.

Conduct keyword research and analysis to identify high-value opportunities.

Stay updated with the latest SEO trends, algorithm updates, and industry best practices.

On-Page Optimization:

Optimize website content, meta tags, headings, and URLs for target keywords.

Ensure proper implementation of schema markup, alt tags, and internal linking.

Collaborate with the web development team to improve site speed, mobile-friendliness, and overall user experience.

Off-Page Optimization:

Build and manage high-quality backlinks through outreach, partnerships, and content marketing.

Monitor and improve domain authority and online reputation.

Technical SEO:

Conduct regular website audits to identify and fix technical SEO issues (e.g., crawl errors, broken links, duplicate content).

Implement structured data and ensure proper indexing of web pages.

Analytics and Reporting:

Track and analyze website performance using tools like Google Analytics, Google Search Console, and SEMrush.

Prepare detailed SEO reports, including traffic, rankings, and conversion metrics.

Provide actionable insights and recommendations to improve SEO performance.

Content Collaboration:

Work with the content team to create SEO-friendly blog posts, articles, and landing pages.

Ensure content aligns with target keywords and user intent.

Competitor Analysis:

Monitor competitors’ SEO strategies and identify opportunities to outperform them.

Benchmark our performance against industry standards.